Let’s Dough Buffalo ğŸ’

New Perry's Flavor Let's Dough Buffalo

I love ice cream. Like, a lot.

Growing up in WNY, one of my favorite ice cream brands is definitely Perry’s. I very vividly remember a 2nd grade field trip with Mrs. Brauer’s class to their factory in Akron. We looked over the production floor, tasting different flavors as we watched ice cream being created and packaged.

It’s what neighborhood ice cream stands serve, and when I saw it in the dining halls freshman year at Ithaca College, I immediately felt at home choosing Panda Paws (as weird as that sounds!).

New Perry's Flavor Let's Dough Buffalo

Excuse Me While I Geek Out About Marketing

This year, Perry’s is doing some really cool marketing too. They collaborated with New York Beer Project for some innovative (and delicious) beers. Local social media influencers and publishers had some creative campaigns this summer to highlight Perry’s latest flavors. It’s really cool to see a regional company embracing such integrated earned media tactics.

Perry’s and their PR team is taking the launch of their newest flavor 1 step further, reaching out to the Buffalo Blogging Network to share their new Sabres-inspired flavor as the 2017-2018 NHL season kicks off.

Obviously, I volunteered myself and this blog to publicize the crap out of the new flavor – because, ice cream. There are weeks in the summer I spend more money on ice cream than actual substantial food…

We Found Where Momma’s Been Hiding the Cookies

The new Sabres flavor is cleverly named Let’s Dough Buffalo, and it’s delicious. As Cody noted when we dug into the new flavor, Perry’s cookie dough ice cream is already special because it’s not just vanilla ice cream with cookie dough bites. The base itself is cookie dough flavored, and Let’s Dough Buffalo is extra special because it also has actual cookie pieces swirled in.

New Perry's Flavor Let's Dough Buffalo

Cody decided that he’s a cookie dough purist and will be sticking to the original, but I’m all about this flavor mashup!

When you buy Let’s Dough Buffalo, a percentage of proceeds go to Cook n’ Share. This is a super cool program that teaches kids how to cook healthy meals they can share at home through the Resource Council of WNY.

I received free Let’s Dough Buffalo in exchange for writing a review on this blog. All opinions are my own.

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